Permission Marketing Policy
Dotfusion Express provides web-based software enabling organizations of all sizes to
send permission-based e-mails to their subscribers. Dotfusion Express believes in and
practices only permission-based e-mail marketing. Our client members may only
use our software to send e-mails to customers and prospects that have agreed to
receive e-mail from them (opt-in), and are forbidden to transmit unsolicited
commercial e-mail (spam) via our system.
Members Agreement
Our clients agree not to use our system to send unsolicited e-mail. For any opt-in list of e-mail addresses used in our system, clients agree to provide Dotfusion Express with the source of the e-mail addresses, the method used to capture the data, and verification of the consent to receive e-mails from such client. We also encourage our members to respect their customers’ time and attention by controlling the frequency of mailings to individual e-mail addresses.
Our clients certify that they will not use rented or purchased lists, e-mail append lists, or any other list that contains e-mail addresses captured in any other method than opt-in. The use of Opt-out lists is prohibited in our system. Dotfusion Express retains the right to review client lists and e-mails to verify that clients are abiding by the privacy and permission policies set forth herein. However, our clients are ultimately responsible for compliance with our policies.
How do we protect your privacy?
We use strict security measures to protect against the loss, misuse and alteration of data used by our system. Please review our Privacy Policy for more details.
Why did you receive an e-mail from our system?
If you received an e-mail from us, it is because one of our clients used the Dotfusion Express software system to send you an e-mail. Our clients certify that all e-mail addresses used in our system are opt-in names that have given permission to the client to send them e-mail. We promise to keep your e-mail address secure and private and will not use it for other purposes.
How do I get off an e-mail list?
Each e-mail sent through the Dotfusion Express system contains a link that allows subscribers to unsubscribe from receiving e-mails from the sender. Each e-mail sent contains an easy and automated way for you to unsubscribe. You may also change your expressed interests at any time. If you wish to unsubscribe or change your interests, simply follow the instructions at the bottom of any e-mail.If you have received an unwanted e-mail sent by the Dotfusion Express system,please forward a copy of the e-mail with your comments to
abuse@DotfusionExpress.com
Will your information ever be shared, sold or rented?
We will never share, sell, or rent individual personal information without your advance permission, unless ordered by a court of law. Information submitted to us is only available to employees responsible for managing this data.
Confirmed Opt-In
Dotfusion Express has taken an additional step for permission-based marketing by building the technology for “verified opt-in” into our web site e-mail collection tools used by Dotfusion Express and many of our clients. Any time someone adds their e-mail address using our name collection tools for our clients using confirmed opt-in, they will be sent an e-mail asking them to verify that they wish to receive communications via e-mail. Only those responding affirmatively to the confirmation will be opted in for future mailings via the Dotfusion Express system.
- Results. e-mail marketing is most effective when messages are anticipated, personal and relevant. Sending unsolicited e-mail reduces deliverability and ROI.
- Reputation. Inappropriate use of e-mail generates customer complaints and will damage your reputation and brand.
- Legal Environment. Permission e-mail marketing is no longer voluntary. Recently enacted state legislation and other pending bills make “direct consent” the law, and permit large fines for marketers not following permission practices.